Climate change is an increasingly important concern, especially over the past decade, for many individuals and businesses. Our lockdowns in 2020 further highlighted the impact we all have on the environment, with reductions in greenhouse gas emissions and less daily pollution throughout this time.
It’s up to every one of us to help ensure positive environmental practices are undertaken to provide the best possible future for our future generations to come. This is why, this year Redline Digital has partnered with Carbon Neutral, planting over 200 trees already via Carbon Neutral Group’s Plant-A-Tree Program, as well as planting additional trees for different digital marketing services engaged by our clients.
Carbon Neutral is one of the largest carbon offsetting providers in Australia, offering a host of different carbon advisory and carbon offsetting services. Today, Carbon Neutral has over 20 years of experience in the carbon industry, developed Australia’s largest biodiverse reforestation carbon sink, responsible for planting over 30 million trees!
What is Carbon Neutrals Plant-A-Tree Program?
One way that Carbon Neutral looks to improve Australia’s environmental impact, is through carrying out large-scale revegetation of degraded farmlands. The Carbon Neutral Plant-A-Tree Program allows organisations to actively support this vital work by funding the planting of mixed native species in the Yarra Yarra Biodiversity Corridor.
The Corridor itself is 200km from the inland to the coast and was once home to vast amounts of York gum and Salmon gum trees. However, this was cleared from the early 1900s with more than 97% of the vegetation cleared for farming. Now, parts of the landscape are no longer suitable for traditional agriculture due to problems with the soil. The Plant-A-Tree Program is part of a plan to link small patches of remaining vegetation and 12 nature reserves, to create a green corridor throughout this area.
How Can Your Business Get Involved?
As part of our partnership with Carbon Neutral, Redline has already purchased and planted 200 trees this year! Redline will also be planting additional trees on behalf of our clients. A new tree will be planted each time:
- A New Website Goes Live
- Annual Hosting is Renewed
- Every 6 months that A Marketing Campaign is Renewed
If your business would like to become a Carbon Neutral Partner, they can do so here.
Benefits of The Carbon Neutral Plant-A-Tree Program
Firstly, The woodlands and forests play a crucial role in cleaning and cooling the air due to their utilisation of carbon dioxide and releasing of oxygen into the atmosphere. The vegetation also acts as a natural water pump to help reduce dryland soil salinity (aiding in improving soil salt concentration). Finally, the flora helps to reduce erosion from wind and water, recycles nutrients for agriculture and supports habitats for wildlife.
Wildlife in particular have benefited greatly from this increased vegetation. In fact, the small patches of vegetation that had survived the 20th century land clearing have an amazing richness and diversity of plant and animal species. In 2014, in just two weeks of wildlife survey monitoring, more than 450 species of flora, insects and birds were identified! This included 13 bird species of conservation significance as well as threatened species such as Malleefowl, Bush Stone-curlew, Carnaby’s Black-Cockatoo, as well as 30 species of conservation-significant native plants.
We are allowing businesses to continue to receive first-rate marketing and web development services, whilst supporting a worthwhile environmental cause. To find out more about the Carbon Neutral Plant-A-Tree Program or to discuss if your business can help Plant-A-Tree, contact the friendly team at Redline Digital today.