Covid has had a drastic impact on how businesses now operate. Many brick and mortar businesses have been forced to close, pushing customers to shop and interact with companies online. This exponential growth has prompted businesses who weren’t previously online to...
Web Development
Custom vs Template Websites: What’s Better?
Thankfully for businesses today there are a variety of website avenues and considerations to help ensure you achieve the perfect design aesthetic and UX to fit with your company’s needs. The first choice to consider is whether you want to go for a custom designed or a...
What Is Mobile UX and Why Is It Important?
The importance of mobiles today is undeniable. In fact according to the latest Digital Consumer Trends report from Deloitte 92% of all Australians have a smartphone, and the majority of 18-44 year olds use their phone as their main device for searching the web. This...
Exploring The Relationship Between Website Structure and SEO
A business’s SEO performance is vital to a website’s visibility to customers, as well as their overall online success. There are a number of ways a business can optimise their webpage for stronger SEO performance, such as more effective content creation, building of...
Why Your Ecommerce Website Needs Google Merchant Center
For any e-commerce business, advertising through Google is a necessity. As the world’s largest search engine, Google offers a wealth of advertising opportunities for businesses. One of the most prominent is via Google’s shopping network. So what is the Google Merchant...
Importance of Mobile Pages and How to Optimise Them
Mobile usage is ever-increasing since the introduction of smartphones in 2007. In fact, 91% of Australians have a smartphone, and mobiles have overtaken laptops as the preferred method of making an online purchase. This has resulted in a variety of developments in how...
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