Content is one of the key elements that affects a website's SEO performance as it allows for search engines to not only determine what websites are about, but how relevant and useful they are to users. Google even outlines content creation best practice through the...
The power of social media is evidenced with billions of users worldwide. Social media provides a multitude of opportunities for brands to engage with customers across numerous platforms and through a variety of mediums. One such area is paid social media campaigns....
Mobile usage is ever-increasing since the introduction of smartphones in 2007. In fact, 91% of Australians have a smartphone, and mobiles have overtaken laptops as the preferred method of making an online purchase. This has resulted in a variety of developments in how...
Unlike brochure style sites, ecommerce websites give the opportunity for greater functionality and mean immediate sales for your business. This not only aids in enhancing overall customer experience, but also acts as an effective marketing tool. See below our...
Restrictions are now starting to ease, with people and businesses looking to transition back to their normal (pre-COVID) routines. However, as many businesses are realising, there are long-lasting effects left behind by COVID, especially surrounding consumer purchase...
With everyone spending more time indoors due to the current restrictions and lockdowns of COVID-19 more and more people are turning to social media to keep up with the latest news, and stay entertained. Social media in particular has become increasingly popular, with...
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