Don’t know your backlinks from your snippets? Search Engine Optimisation is an important part of your small business marketing, but many SEO companies smother what they do in jargon to bamboozle their clients. At Redline Digital, we believe in keeping you in the loop...
When it comes to planning your Christmas AdWords campaigns, the trick is to beat the Christmas decorations going up in your local shopping centre. While early spring might seem too soon to kick off your holiday season campaign, it’s actually the best time to start....
No matter how big or small your business is, it pays to know the marketing ins-and-outs that can help you outstrip the competition. Sometimes that means taking your blinkers off to analyse exactly what that other plumber (or florist, or accounting firm, or boutique...
Christmas ... for some people it means eating too much and planning our calendar around a large man in a red suit. But for small business marketers, we know it as the most lucrative time of the year, with millions of customers raring to spend their cash while...
Digital display advertising – once a low priority item in the advertising budget, now in 2017 it can be the front-runner in a brand’s push for digital cut-through. Display ads are a major pillar in the overall advertising strategy of many brands. You’ve seen them on...
Your website is very often the first impression a customer will have with your business. It’s your 24 hours a day, 7 days a week sales person and your hardest working piece of real estate. That’s right, your website is a tool that carries significant power for your...
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